archive.Joe Lamantia.com

In case you couldn’t make it to Amsterdam for EuroIA 2008, or if you were in town but preferred to stay outside in the warmth of a sunny September Saturday than venture into the marvelous Tsuchinski theater, I’ve posted the slides from my talk Frameworks are the Future of Design.
Enjoy!

It has recently become clear that we’re now in the first stages of 2.0 2.0.

And I’m pleased to report that all indi­ca­tors firmly sup­port uni­ver­sal expec­ta­tions that 2.0 2.0 will be much bet­ter than 2.0 1.0 was, or hoped to be.

In fact, 2.0 2.0 is pre­dicted to pos­i­tively blow the doors off 2.0 1.0.

Besides being cheaper, faster, and bet­ter than 2.0 1.0, 2.0 2.0 will be vastly more prof­itable, fully nour­ish­ing in a non-fattening eco­log­i­cally and eth­i­cally respon­sive way, and a supremely snappy dresser for all occa­sions.

2.0 2.0 is a bold recon­cep­tu­al­iza­tion of the basic fram­ing tenets of 2.0, that takes full advan­tage of the new capa­bil­i­ties and pos­si­bil­i­ties latent in the emerg­ing 2.0.

Whereas the inher­ent weak­nesses of the basic con­cep­tual con­struc­tion of 2.0 1.0 were only appar­ent in the after-the-fact fash­ion that was typ­i­cal of the fun­da­men­tal lim­i­ta­tions in the 2.0 1.0 under­stand­ing of 2.0, 2.0 2.0 is a fully trans­par­ent, self-funding, scal­able, gen­uinely pro­gres­sive, eman­ci­pa­tory, empow­er­ing, and com­pre­hen­sive vision of the future evo­lu­tion of 2.0.

Now that 2.0 2.0 is here, we can look back on the inad­e­qua­cies of 2.0 1.0 with a mix­ture of pride — after all, it was the only under­stand­ing of 2.0 avail­able at the time, and it did lay the foun­da­tions for the sub­limely enhanced 2.0 that is 2.0 2.0 — and cha­grin, since we rec­og­nized even in the moment that the fullest flower of 2.0 1.0 could only hope to be an incom­plete por­trayal of the true pos­si­bil­i­ties of 2.0 that pre­cluded real­iz­ing 2.0’s full poten­tial as long as it was the dom­i­nant par­a­digm for inter­pret­ing 2.0.

Thank­fully, we can now look for­ward to the immi­nent real­iza­tion of the full promise of the 2.0 2.0 vision, as it har­nesses col­lec­tive, emer­gent, non-linear, thin­gies to bring periph­eral ben­e­fits unimag­in­able in the era of 2.0 1.0, such as improv­ing con­ver­sa­tion at indus­try cock­tail par­ties, and mak­ing every­one a good dancer.

I just read Dan Brown’s post­ing Web 2.0, refram­ing Web 1.0 on metaphors for the new Web.

I had three thoughts when I read this (nicely done) piece for the first time:

1. Web itself is or implies a metaphor — I’d start with this when con­sid­er­ing any of the poten­tial metaphors of Web 2.0
2. I think many metaphors will be nec­es­sary to give us some set of (barely) ade­quate lin­guis­tic tools for shar­ing our think­ing about some­thing as emer­gent, com­plex, and inter­con­nected with daily life as Web 2.0
3. How about: WEB AS ENVIRONMENT (“the cir­cum­stances, objects, or con­di­tions by which one is surrounded”)